Answering a Business Manager’s question – Is Big Data for Midsize Businesses?
I love the sound of Big Data; it is such a grand word! It is so grand that business of various types and sizes think this is not for us; it is for the big guys. My guess is midsize businesses will generally shy away from asking what is big data because of this reason.
Sure Big Data is about managing information that is vastly bigger than traditional analytics are used to managing. But it is more than that it is about gleaning information from disparate sources of information and producing insightful correlations.
How do you know that tweet that sent you sent out got re-tweeted, was posted on a LinkedIn account and someone who read this LinkedIn post clicked on your LinkedIn company profile and visited your web site and filled the contact us form!
Traditional analytic’s tools are were not designed to put all this together because the system captures information in silos. Companies often collect their sales, marketing or customer information but each piece is evaluated within its own context. Big Data that’s runs on elegant algorithms can segregate, combine and remove information using principles from applied mathematics. Sure it is complex, requires highly skilled professionals but whoever said it isn’t for midsize businesses.
The reality of the business world is that there is a never ending stream of information, it comes from varied sources, web and mobile, and it is not always structured. That brings us to the question of how should midsize businesses leverage Big Data to create a competitive edge.
A good starting point is to look at the infrastructure, consolidating the data sources but most importantly being ready with the questions that you want the Big Data to handle. Like large enterprises, midsize businesses too will need external experts to help. The moot point however is that Big Data can be the advantage for midsize businesses, if they learn to leverage it.
DataOps: Maximizing Efficiency of your Data
Five ways Big Data Technologies are Revolutionizing Healthcare
Business Intelligence Tools in the Big Data Era
The Many Vs of BigData Revisited
Understanding the BigData Visualization Layer
Hyperautomation: The Basics you need to Know
Outsourcing: How to Pick the Right Partner and Location
Digital Twins: A Vehicle for Safer, Trusted and More Efficient Industrial Processes
Surviving Cybercrime in 2021: Guidelines for Effective Cybersecurity Investments
Seven Ideas for the Future of Work
We're here to help!
No obligation quotes in 48 hours. Teams setup within 2 weeks.
If you are a Service Provider looking to register, please fill out this Information Request and someone will get in touch.
Outsource with Confidence to high quality Service Providers.
If you are a Service Provider looking to register, please fill out
this Information Request and someone will get in
Enter your email id and we'll send a link to reset your password to the address
we have for your account.
The IT Exchange service provider network is exclusive and by-invite. There is
no cost to get on-board;
if you are competent in your areas of focus, then you are welcome. As a part of this exclusive